ABOUT STOCK PHOTOGRAPHY
What is Stock Photography?
Stock photography is the business of providing a license, or "Rights",
for the specific use of an existing image for use as an illustration
in a specific project. Stock photography is commonly used for advertising,
brochures, books, calendars, greeting cards, magazines, and other forms
of publications, including the Internet. The word "Rights" refers to
the fact that these images are subject to the protection of Copyright Laws. The use of Stock Photography, or more specifically, the
transfer of a usage license, typically involves the payment of a use
fee and a photographers credit line. Commercial uses, including advertisements,
are exempt from the credit requierment.
What are the advantages of using Stock Photography?
Licensed stock photography offers you the chance to enhance your
company image by using an existing image to create graphic, eye-catching
impact to any product, ad, or document your company produces, without
paying the high cost of hiring a photographer to make a new image from
scratch. Additionally, Stock Photography can be controlled by the granting
of Exclusive or Specific Rights; unlike Royalty-Free photo disks or "Clip-Art"
where anyone, including your competition, can access and use the same
image.
How can I find the right type of image?
Stock photography is usually requested to fill the image needs
of people looking for a specific subject, i.e. "Mountains", or place,
i.e., "Yosemite National Park, California". Sometimes images are sought
to convey a certain mood or concept, i.e. "Peaceful" or "Remote". All
of the images contained in the Enlightened Images Archive are available
for use as stock photography. You can search galleries by both subject or location. Furthermore, because we have thousands of images not on the
web site, you can Search Our Site, or contact us to request a submission of images for reveiw.
How much does it cost to use pictures as Stock Photography?
Fees to use an image vary greatly, and can range from $50.00 to over $20,000.00. Many factors can influence the use fee for a stock photograph. The type of use is foremost. For example, the image could be used for a locally distributed postcard, or it could be part of a national advertising campaing. How large the photo will be used, for how long, how many copies, number of languages, areas of distribution (globally), and degree of exclusivity are all factors that effect how much an image will cost to use.
How do I obtain the Rights to use an image?
If you are interested
in using one of our images as stock photography for your project, you
simply need to contact Enlightened Images. Identify which image you'd like to use,
how you'd like to use it, and how we can contact you with an answer.
Contact: Gary Crabbe
Enlightened Images
Ph.: (925) 288-1461
Fax: (925) 288-1462
Email: gary@enlightphoto.com