I’d seen a list of the Top Ten Stock Photography Cliches as assembled by the folks at Forty Media. (They’re a design firm in AZ, and more about them to come in another post.) Then today, I was reading about how cheap and cheesy stock photos seem to pervade the Church Marketing Industry. Did you know there was such an ‘industry’?
The good folks at Church Marketing Sucks were able to draw on many examples, including a new pairing that one commenter actually had a link to an outside Church Marketing Wed Design Template Vendor that actually used one of the exact sample Top 10 cliche images. Too Funny, and talk about how to prove a point.
One of the greatest benefits to using Rights Managed vs. Royalty Free, is the client can always ask about the previous licensing history of an image. With Royalty Free, ya’ take your chances, and know you might get burned. Not a good strategy in my book for companies that consider their public image as an ‘investment’. Read more and see examples on my own Royalty Free page.
“One of the greatest benefits to using Rights Managed vs. Royalty Free, is the client can always ask about the previous licensing history of an image.”
True, but in practice, how many clients have asked you that ? So far I can count them on my fingers, and they were all relatively minor (ie low paying) uses. On the other hand, I don’t remember being asked the question in any of the four figs (or better) licensing deals that I closed.
Great site Gary. That’s funny about the stock photo. Apparently according to the update on the Church Marketing Sucks website the girl in that picture used by the church web builder company is using mobile phone technology not standard broadband wifi 😉